crossadmin, Author at Crosslists Data Your Direct Marketing Data Source Fri, 08 May 2026 20:06:20 +0000 en-US hourly 1 https://wordpress.org/?v=6.9.4 https://www.crosslists.com/wp-content/uploads/2023/02/cropped-clTab-32x32.png crossadmin, Author at Crosslists Data 32 32 216010244 BFII – Q1 2026 https://www.crosslists.com/wp-content/uploads/2026/04/BFII-2026Q1.pdf#new_tab Wed, 22 Apr 2026 16:51:53 +0000 https://www.crosslists.com/?p=2367 The Business Formation Intelligence Index (BFII) provides a structured view of U.S. business formation, analyzing the level, composition, and momentum of new business based on analysis of U.S. Census Bureau data.

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]]> 2367 Q1 2026 Business Formation Intelligence Index (BFII) https://www.crosslists.com/q1-2026-business-formation-intelligence-index-bfii/ Wed, 22 Apr 2026 15:55:25 +0000 https://www.crosslists.com/?p=2378 Composite BFII reached 152.5 in Q1 2026, remaining elevated on a trailing basis. Momentum showed signs of moderation, while underlying formation measures continued to diverge.

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]]> 2378 Rising SMB Failures Haven’t Slowed New Business Formation https://www.crosslists.com/rising-smb-failures-havent-slowed-new-business-formation/ Thu, 16 Apr 2026 15:52:48 +0000 https://www.crosslists.com/?p=2376 The expectation would be that new business formation slows in response. It hasn't. New business formations are still growing +9.5% YoY, continuing a multi-year trend of elevated startup activity.

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]]> 2376 A Crosslists Case Study: Leading B2B Fintech Achieves ~3x ROI Lift https://www.crosslists.com/wp-content/uploads/2026/03/CL-CASE-STUDY-B2B-Fintech-Platform.pdf#new_tab Wed, 25 Mar 2026 14:35:46 +0000 https://www.crosslists.com/?p=2352 Most acquisition programs focus on improving targeting, messaging, or channel mix. We recently ran a controlled test with a leading B2B fintech platform that isolated a different variable: timing. Nothing in the campaign changed: Same creative Same offer Same channel Same cadence The only difference was the data — specifically, the ability to reach businesses much [Read More]

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]]> 2352 Direct Mail Advantage https://www.crosslists.com/wp-content/uploads/2026/03/THE-DIRECT-MAIL-ADVANTAGE.pdf#new_tab Tue, 03 Mar 2026 21:02:39 +0000 https://www.crosslists.com/?p=2296 Digital marketing has never been more powerful, or more crowded. Buyers are inundated with emails, ads, and notifications, making it increasingly difficult for brands to earn attention, trust, and action. As inbox fatigue rises and digital costs continue to climb while performance continues to erode, marketers are re-evaluating how they reach prospects and customers in [Read More]

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]]> 2296 2025 New Business Formation Trends https://www.crosslists.com/wp-content/uploads/2026/03/2025-New-Business-Trends-Report.pdf#new_tab Wed, 11 Feb 2026 21:04:02 +0000 https://www.crosslists.com/?p=2299 New business formation remains one of the clearest early indicators of future economic activity, category demand, and competitive shifts across the U.S. economy. Using U.S. Census Business Formation Statistics (BFS) data, combined with findings from our own compilations, this report examines how patterns of business formation have evolved since 2019 - and what those shifts [Read More]

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]]> 2299 Construction and Manufacturing Drive Small Business Hiring, But Labor Challenges Persist https://www.crosslists.com/construction-and-manufacturing-drive-small-business-hiring-but-labor-challenges-persist-2/ Thu, 21 Aug 2025 15:57:37 +0000 https://www.crosslists.com/?p=2382 This month’s Bank of America Small Business Checkpoint offers an interesting hiring snapshot: while overall economic pressures remain high, some sectors are charging ahead with payroll expansion.

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]]> 2382 Small-Biz Bankruptcies Jump 30% & Tariffs Could Accelerate the Shockwave https://www.crosslists.com/small-biz-bankruptcies-jump-30-tariffs-could-accelerate-the-shockwave/ Thu, 14 Aug 2025 15:56:15 +0000 https://www.crosslists.com/?p=2380 New data shows small business bankruptcies jumped 30% in July vs. last year, and the pressures are stacking up: high interest rates, inflation, debt, and now... tariffs.

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]]> 2380 Recession Worries? Small Business Data Tells a Different Story https://www.crosslists.com/recession-worries-small-business-data-tells-a-different-story/ Thu, 31 Jul 2025 15:42:08 +0000 https://www.crosslists.com/?p=2246 This week’s GDP headlines are certain to stir up a bit of 𝘢𝘯𝘹𝘪𝘦𝘵𝘺. Q1 showed a 0.5% contraction - a second dip could trigger the dreaded “R” word and memories of 2008. But here’s some good news that likely won’t make the headlines: small business optimism and earnings trends are holding steady. In fact, they’re 𝘸𝘢𝘺 𝘴𝘵𝘳𝘰𝘯𝘨𝘦𝘳 than you'd [Read More]

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]]> 2246 SMB Hiring Pressure Remains High – Despite a Slowing Market https://www.crosslists.com/smb-hiring-pressure-remains-high-despite-a-slowing-market/ Thu, 24 Jul 2025 15:40:06 +0000 https://www.crosslists.com/?p=2240 National Federation of Independent Business (NFIB)'s June Jobs report shows small businesses still struggling to find the talent they need. AND THEY ARE WILLING TO PAY FOR IT! Hiring and Labor Stats: 36% report open roles they can’t fill (up from May) 50% say qualified applicants are scarce or nonexistent 33% raised compensation in June — the biggest [Read More]

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